YES!

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  Yes… The three-letter word with a dictionary of meaning. One syllable that’s fill-able without posture or preening. A positive chorus. The one-word thesaurus. Yes once said is highly contagious. It can be flippant or thoughtful; or sometime outrageous. Or convey bold intention – innately courageous. It’s the original viral.  Initiator and kindling.  Of social… Read more.

Advertising So Much Bad Poetry

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Some consider advertising a trick to be learnt.  The more charitable would allow that at its best it attains the level of a craft.  There’s certainly an art to it – but it’s not an art form and any number of self-regarding award ceremonies won’t change that.  Advertising gathers the superficialities of other mediums like… Read more.